National Innovation Contest 2020 – Preparation of Business Plan for the Innovation
National Innovation Contest 2020 – Institution’s Innovation Council
Ministry of Education’s Innovation Cell & AICTE, New Delhi
Date – 11th, 12th, 15th and 16th February 2021 – Mode of Conduct – Virtual
Session Plan
Day-1: Session 1 [11am- 12.30 pm]: Preparation for writing a Business plan
- Business Plan for a Start-up and Important Components
- Preparation for writing a business plan
- Overview a case of a start-up-business plan document
- Activity/Home Assignment- Draft Business Plan elements for your idea.
Day-1: Session 2 [03.00 pm- 4.30 pm]: Define the product and service items for a business/startup
- Understanding the business opportunity identification process
- Define the product and service items for a business/start-up
- Understanding Different Business Models
- Activity/Home Assignment– Product & Service Description Worksheet
Day-2: Session 3 [11.30 AM – 12.30 PM]: Understanding the market for the product and service
- Understanding market research, target market size and competitive landscape and Differentiative Factors of the idea/ start-up
- Linking Value Proposition to Market Research and Customer needs
- Activity/Home Assignment – Start-up’s SWOT Analysis
- Activity/Home Assignment –Competitive Analysis Report
Day-2: Session 4 [03.00 PM – 04.30 PM]: Preparing marketing plan for the product and service
- Understanding marketing & promotional plan, pricing strategy and sales channel.
- Activity/Home Assignment – Pricing Strategy Worksheet
Day-2: Session 4 [03.00 PM – 04.30 PM]: Preparing marketing plan for the product and service
- Understanding marketing & promotional plan, pricing strategy and sales channel.
- Activity/Home Assignment – Pricing Strategy Worksheet
Day-3: Session 5 [11.30 AM – 12.30 PM]: Preparing management and operation Plan for the Startup/Business
- Managing IP, talent, Legal aspects of the Start-up
- Preparing Operations Plan – (Business model— distribution strategy—Product planning link)
- Activity / Home Assignment – Operational plan chart
Day-3: Session 6 [03.00 PM – 04.30 PM]: Preparing financial plan for the Startup
- Understanding the concept and approaches of seed funding & investment
- Cost Structure for Start-ups
- Understanding the concept of financial projections, breakeven analysis for startups.
- Activity/Home Assignment – financial projections worksheet
Day-4: Session 7& 8 [11.30 AM – 12.30 PM & 03.00 PM – 04.30 PM]: Question & Answer, Summing up and Executive Summary Preparation
- Writing a detail business plan with all elements
- Sharing Standard Templates/ Sample business plans
Resource Persons:
- Mr. Yogesh Brahmankar, Head-Incubation & Entrepreneurship, Symbiosis Centre for Entrepreneurship & Innovation, Technology Business Incubator supported by DST, Govt. of India.
- Mr. Arjun Panchal, CEO & Co-Founder at Pappazappata Pvt. Ltd and Adjunct Faculty, Symbiosis Institute of Business Management, Pune.
- Prof. Satya Acharya, Faculty and CrAdLE Incubator, Entrepreneurship Development Institute India, Gandhinagar (EDII), Gandhinagar, Gujarat.
- Dr. Moitreyee Goswami, Director, Zucate Pvt. Ltd. Pune & Angel Investment Mentor at Ah Venture.